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Friday, January 23, 2009

Christmas is over, but the value of cards continues


It's January and you thought the time for business greeting cards was over for another year. You are free from the need to order anything until next fall, right? Well, you could look at it that way.

But that would mean you'd be missing one of the least expensive and significantly powerful motivational tools you have for recognizing and honoring your employees!

A simple birthday greeting or business anniversary card sent to an employee can help to reinforce those bonds of loyalty and instill a sense of belonging. A congratulations card for a job well done, or a way to go for a project completed says more than the words on the card...it says that their work has been noticed and is being acknowledged as important to their manager, supervisor or even the whole company.

A get well card or a sympathy card tells an employee that they are recognized as a person, instead of just a worker who counts only when they're being productive and useful.

For the next little while, this blog will address the value of business greeting cards; how, when and where to send them; and the impact a simple card can have on an employee's motivation and attitude.

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